Blossoming Blog | 12 days of NIFTY GIFTYS!
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12 days of NIFTY GIFTYS!

It’s almost the most wonderful time of the year! Well, technically it’s still 2 months away…but around here we are in full on holiday mode! With Pop-Up Parties starting TODAY, we have so much to be cheerful about, don’t you think!? Our 4th and final release of Written in the Stars is here! I honestly can’t believe it. I never thought August 1st would get here and now I’m on the verge of waving goodbye to our first Wildflowers Collection, ever. How does time go so fast and so slow all at the same time? Does anyone know the answer to that??

When I started designing the 4th release, I wanted to make sure it was geared towards all the fun holiday activities that come along with this splendid season! I think there’s something for everyone and every occasion, from Christmas cards to fancy holiday shows and everything in between. I started with your typical green and red palette and slowly shifted the shades from bright tango red to this sweet pink toned Sangria and my green morphed into a deep jewel toned blue-green that felt so luxurious and bold to me. Of course I couldn’t just use those two gorgeous colors so I threw in Peridot for a more traditional shade of green, and used Twilight Blue, Powder Pink, and Chateau Rose from the 3rd release to balance it all out. I wanted to make sure there were items that could be worn past the season too, so you’ll see a few navy based items, abstract Christmas tree prints and so much more! 

One of my absolute favorite items is the Lala Tiny Dancer Top. This simple knit little number features retro starburst print on the bodice and an adorable vintage ornament print on the skirt. Back in March when I found this ornament fabric I knew I had to find a way to incorporate it into my first holiday release. You see, my old design partner and best friend, Denise, was 100% over the top during the holidays! I mean, the moment December was here she couldn’t think of anything else besides 1.) shopping, 2.) decorating, and 3.) spoiling those around her like CRAZY. All month long we would spend a couple of hours working in the AM, then we’d hit up Target, Big Lots, William Sonoma, Von Maur, and all the other randoms stores on her list… Always on the hunt for the PERFCT gifts and the PERFECT ornaments for each and every person coming to her annual Christmas Extravaganza. This was her favorite time of year and she made it mine, too. I grew up not loving Christmas so when I began working with Denise so many years ago, she really opened my eyes up to all the wonderful things the season truly could be! And ever since then I’ve had this ever-growing LOVE for the season and also this ever-growing ornament collection that I add to every year! All thanks to her. Gosh, I have so much…so so much…all thanks to her. Anyway… 

In honor of Denise and the joy she spread each and every Holiday season, we decided to do some joy spreading of our own—introducing the 12 days of Nifty Giftys! Every day during our Preview Pop-Up Parties we will be posting on Instagram a cutie sneak of our 4th release with a fun question to answer! At the end of each day we’ll pick someone randomly to win a little nifty gifty! It could be some buttons or trims or fabrics or a messenger bag or..or..or.. something fun and something special, picked just for you! Heck, you might even get a little note with my terrible handwriting all over it! Haha, I hope that doesn’t discourage you from playing along?!

I’ll end this where I always do…I can’t believe any of this! I can’t believe you all allowed me to design for your gals…again! What a freaking honor it is!! And as I stare at Spring Pre-production samples across the room, I just cross my fingers and my toes that I can keeping making fun, youthful, and fabulous styles to dress your little ladies in! 



  • Angelique Byrd
    Posted at 20:14h, 06 November Reply

    Stunning Holiday Release today Congratulations! Appreciate learning about the fabric finds and designer interests on your blog. Can’t wait to dress my sweetie in these gems! Your attention to details comes across in every piece! Merriest of Holidays to all WF gals.

  • Jessica McDonnell
    Posted at 09:38h, 03 November Reply

    Sam, every single post you make fills my heart with joy and excitement!! I love hearing your Denise stories…and I’m with her, Big Lots rocks! Thank you for bringing this excitement to my little family! 😘😘xoxo

  • Sonal Desai
    Posted at 05:08h, 27 October Reply

    What a wonderful way to honor your friendship! Can’t wait to see the rest of this release!

  • Amy Dyer
    Posted at 03:53h, 27 October Reply

    You can see the love in these pieces! Can’t wait to see he whole,collection. Thank you for sharing some of the Inspiration! ❤️

  • Lois owen
    Posted at 18:30h, 26 October Reply

    Yes, it truly was the most wonderful time with Denise around. I remember her posts during that time and her trees and how she spoiled the MJ crew. Yours and Marks Christmases are going to get better and better as you see Christmas through Margo!

  • Julia Jones
    Posted at 15:26h, 26 October Reply

    Thanks for sharing the Denise memories. Love those!

  • Suzanne Brown
    Posted at 14:33h, 26 October Reply

    Love these & can’t wait to see the rest at my Pop Up Saturday! So excited about the IG giveaways ~ great idea!

  • Nancy
    Posted at 13:42h, 26 October Reply

    Love this post!! You are doing a great job!!

  • Lindsey Vu
    Posted at 13:00h, 26 October Reply

    It’s a beautiful release!! You and your team have done another wonderful job.

  • Lauren B Hobbs
    Posted at 11:46h, 26 October Reply

    In Luv! Great Job Sam!

  • Heather Bratcher
    Posted at 10:36h, 26 October Reply

    Love this idea!! Your so sweet Sam!

  • Kate Mair
    Posted at 10:00h, 26 October Reply

    sounds like fun!! Can’t wait to play.

  • Lorie Cole-Boone
    Posted at 09:40h, 26 October Reply

    So heartfelt! You’re doing an amazing job!! Hope to meet you soon!

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